What keeps a language alive in the age of TikTok?
In this podcast, we explore what it means for a language to be endangered and discuss how social media platforms can both empower and silence endangered languages. Drawing on fieldwork in Ecuador and global digital examples, we explore how online visibility, community participation, and algorithmic design shape the future of language revitalization.
Hosts: Ran, Xiaoyue & Zhenglei
Soundtracks:
Acoustic Logo – SZAudio
Mirando La Misma Luna – Renata Flores

It was interesting how you focused on the connection between endangered languages and social media we use today, finding a solution for the endangered languages to be embedded in our daily lives. I was not aware that half of the languages spoken in the world are in danger, and that we are continuing to lose them even at this time. I understand the mechanism, too, since we are in a global society, using “major” languages (English, Spanish, as they mentioned) as our communication tool is essential for connection. I’ve had a similar experience in my hometown, where we speak the same language in the country but have different dialects depending on the region. Dialect is a big thing in my country, and it describes the atmosphere of the region and also has words that were used within it. I find older generations using them, but not many of the younger ones, including myself. This is because we receive our education in the standard dialect, and we are not immersed in it. I do find some people on the media talking in the dialect of my region, and it makes me want to inherit the culture as well. It would be nice if the media worked as a tool to remind people how cherished their culture should be, and each one of us plays a role in maintaining their own culture.